The celebration for Arnold Palmer continues. The King single handedly brought golf into the American mainstream in the early 60’s. It was Arnold Palmer that brought the game to thousands of fans that had no exposure to golf before. More importantly, if Arnie isn’t the likable, humble, sincere man that captivated fans, golf stays a low tier sport played by the rich. In 1961 Sports Illustrated named Arnie “Sportsman of the Year.” He has become much more than that. He has touched more people’s lives than any sports figure and he is as beloved as anyone in sport. He’s the King and always will be.